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In other checkoff-related news, Taco Bell is joining beef producers to introduce a new steak product. The premium "carne asada-style" Grilled Steak Taco is designed to meet the increasing consumer demand for steak. "Taco Bell is proud to collaborate with the beef industry to bring consumers the delicious taste of the new Grilled Steak Taco," said John Pain, VP of food marketing, Taco Bell Corp. "The demand for beef has been steadily increasing for nearly two years and we decided that this would be the right time to offer consumers what they're demanding." |
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