Greater Omaha Packing Co., recently unveiled five new boxed beef subprimal cuts that will allow retail meat cutters to spend less time trimming and more time selling Certified Hereford Beef (CHB).

"Our retailers are demanding we find a more efficient way to get product from the box to the service counter.," says Bret Hultman, Greater Omaha's CHB director. "They don't want to generate extra trim behind the counter. These new products will cut down on labor costs for the retailers, as well as help with food safety issues."

Greater Omaha removed undesired muscle or fat from the cut, so meat cutters should only have to slice the roast or steak product before packaging it for the self-service counter. "The industry is moving to where very little labor will be applied in the retail store. ©