U.S. CattleTrace, Investing in Traceability, Cattlemen's Day Update

In the COVID-19 pandemic, contract tracing has become a familiar practice. In much the same way, should an animal disease outbreak occur, cattle traceability will be critical in quickly resolving the issue. To address this topic, Callahan Grund, executive director of U.S. CattleTrace joined the podcast to discuss this nationwide, producer-driven program. Tune in.

Continuing the traceability conversation, the group discusses the pilot program that K-State supported and visits about the role that each segment of the beef industry plays in making a nationwide program go. Listen in as they talk about the cost of participation and the benefits of involvement.